SAMA is an independent label and event organizer who cherish authenticity and deep connections. Our aim is not to create parties but to expand the musical horizons of our visitors. We want to provide you with experiences that you'll want to discuss with your friends or even a stranger.

We organize unique events across a spectrum of genres, emphasizing high-quality technology and surprising performances. Our events will be established as a cultural movement. All our events are supported by a professional line-up.